Market Intelligence internship
- Vacature open
- Gesprekken gepland
- Vervolggesprekken gepland
- Afrondende gesprekken
In this position you will be part of the brand new Market Intelligence department of the Kramp Group. Within this department you will be supporting three functional disciplines: marketing research, webanalytics and pricing. In general, the main focus will be on marketing research. During your internship you will become acquainted with the various methods used for the functional Market Intelligence Disciplines:
First of all, you will be involved in field research projects. There are possibilities to design customer surveys from scratch and apply them in practice. Based on the need for the organization you will be responsible for the design, the execution, the analysis and recommendations for research. This also provides the possibility to put statistical data analysis techniques in practice. Other marketing research will be carried out by means of desk research. An innovative and open minded way of collecting this data can help us to assess opportunities and threats in existing and new markets. The trainee could add value by enriching the existing knowledge databases and sources.
You will be introduced into this relatively new area of (e)marketing. An active role is required into the organization of the web analytics tool, you will be part of brainstorm sessions about added value AB-and MVP-tests, and you will be responsible for the determination of international marketing campaigns together with local assortment managers. Discovering new insights from large databases using data mining techniques will be an important task as well.
Interested to learn more about the job of the future?
During this internship, we offer the possibility to run different projects. For example setup of an Marketing Intelligence Portal, Setup of an international Data Gathering Process, Research Farmer and Contractors in Europe or research on big data analyse.
You are studying on a Bachelor (of Science) or Master (of Science) level, for example in the direction Marketing Management or E-Commerce, and you have the following capabilities:
- Advanced English writing and speaking
- Knowledge of statistical data analysis (in Excel and preferably SPSS and Access)
- Analytical mindset
- Work independently and show initiative
- Capable of visualizing outcomes of large amounts of data
- Affinity with agricultural machinery markets
Of course our Market Intelligence team will make sure you will receive enough support to fulfill your goals and objectives. Moreover, we will support in your personal development.
What do we offer you?
Who are we?
Kramp is one of the largest and fastest growing technical wholesalers in Europe. As a one-stop supplier, we stand out from the rest of the market by offering added value as a technical specialist and strategic partner. With our products and services, we want to make a direct contribution to the efficiency and performance of our business. Kramp. It's that easy. Kramp is a one-stop supplier of spare parts, technical services and business solutions, acting as a strategic partner for agricultural, landscaping and forestry companies, as well as for the earth-moving industry sector and OEM companies.
Kramp has been offering technology with added value for 60 years. Making our customer's work easier and more efficient is our key goal. The goal is to make the whole business process pleasurable through simplicity - "it's that easy", being a key company motto. This company philosophy has enabled what began as a one man operation based in Varsseveld in the Netherlands to grow into one of the largest technical wholesalers in Europe.
Thanks to our rapid growth, we now operate from 20 locations in 16 European countries with more than 2000 employees. We focus on mutual synergies and draw on all of our experience to increase the strength of our offering to clients wherever they are based in Europe and beyond. All the international locations join to make one large European company, but without losing the local roots. In each location, we enjoy close relationships with our customers and speaks their own language. "Think Global, Act Local" is another key Kramp motto.